When Was The Magic Shell Released?

Magic Shell is a dessert product produced by Smucker’s in the US, originally created as Ice Magic by Cottees in Australia, and sold in the UK as Bird’s Ice Magic. It is a syrup that quickly hardens into a crispy shell when poured onto a cold surface, which is the origin of the product’s name. The syrup is primarily made from chocolate and fat (typically sunflower or coconut oil), which hardens into a firm, glossy shell when poured over ice cream. The fat lends the shell a soft, palatable texture.

Magic Shell was introduced in the 80s and is sold under the names Ice Magic in Australia and Bird’s Ice Magic in the UK. It comes in several flavors and can be used on various desserts, such as Ice Cream Cake Rolls, Ice Cream Nachos and Fried Ice Cream, or plain Vanilla Ice Cream with all your favorite ice. The magic part comes in when the sauce gets poured on ice cream because the cool temperature causes it to harden from a liquid to a crunchy shell.

Magic Shell is so named because when it comes into contact with cold ice cream, it magically hardens into a delicious chocolaty shell. If you pour it over ice cream in a dish, you can tap the hardened shell with a fork. Smucker’s Magic Shell Chocolate Fudge Flavored Topping is a homemade version of Magic Shell that is easy to make at home and makes an undeniably delicious topping.

Smuckers began selling Magic Shell in the US sometime in the 1980s, and when it was discovered on grocery store shelves, it was an exciting addition to any dessert.