M And M’S Mascot Is Departing; Why?

Mars, Incorporated, the parent company of the M and M’s brand, announced that its iconic mascots would be replaced by comedian Maya Rudolph. The move comes after a controversial makeover of the mascots last year, which led to backlash and criticism from the public. The brand changed the green M and M’s knee-high boots with flats and swapped the brow.

M and M’s has since clarified its decision to replace its “beloved spokescandies” with Maya Rudolph, following a statement announcing the shift away from the candy company’s use. The company claims that the colorful candy mascots are too “polarizing” for Americans to handle these days, and the ubiquitous chocolate characters, which have been the face of M and M’s for years, did not say anything controversial.

The company’s decision was made following backlash over recent changes to the candy, including the women mascots’ shoes, weight, sexuality, and mere existence. The brand, which is owned by Mars, has also faced criticism for its recent advertising campaigns.

M and M’s has taken an “indefinite pause” from using the mascots in its marketing campaigns, as they are considered too “polarizing” for Americans to handle today. The company’s decision to remove the mascots was based on backlash over the company’s controversial makeovers, which were primarily focused on the green M and M’s change in footwear.

The backlash has been interpreted as “the death of the Sexy Green M and M”. The company’s decision to replace its iconic animated mascots with Maya Rudolph is seen as a response to backlash and the potential for a Super Bowl ad campaign.


📹 Stop Treating The M&Ms Mascots As Sex Objects

The folks who make M&Ms unveiled updated looks for their candy-coated mascots today, intended to represent a more dynamic …


What is the biggest rebranding of all time?

The top five most successful marketing rebrands in history include Burberry, McDonald’s, Apple, LEGO, and Greggs. Burberry, despite its 150-year heritage, faced a hooligan hijacking in the early 2000s. The luxury fashion house, known for its red and beige checks and trench raincoats, became synonymous with gang wear. To revive its business, Burberry had to take decisive action, revamping its identity and tone of voice. McDonald’s, Apple, LEGO, and Greggs all emphasized the importance of flexibility and understanding the target audience.

Apple’s focus on beautiful things and LEGO’s understanding of their target audience helped them achieve success. Greggs, on the other hand, emphasized the power of digital technology and the need to strike the right balance between heritage and modernity.

Is M&M really changing its name?
(Image Source: Pixabay.com)

Is M&M really changing its name?

M and M’s, America’s favorite chocolate candies, are set to be rebranded as “Ma and Ya’s” after actress Rudolph announced the change in a 15-second teaser spot. The candy will bear Rudolph’s name and face, as she and her fans love M and M’s. The “spokecandies” are said to be pursuing other passions, and the orange M and M, who was revamped last year, has already launched a meditation-focused Spotify playlist since being booted from the brand. The yellow M and M has also appeared in a Snickers Instagram post.

The brand spokesperson said that America can watch the storyline resolve during the Super Bowl on February 12. A national ad created in partnership with BBDO New York will air during the third commercial break in the second quarter of the game. The rebranding is expected to be a significant change in the brand’s history.

What happened to the M&M?
(Image Source: Pixabay.com)

What happened to the M&M?

Mars announced plans to change the design of its M and Ms characters in January 2022 to make them more representative of a broader range of human personalities and personal backgrounds. The company adopted more casual clothing for the Green and Brown M and Ms, which are generally interpreted as female characters. In September 2022, a new Purple M and M was introduced, voiced by Amber Ruffin. In January 2023, Mars teased a Super Bowl LVII commercial, claiming the characters were temporarily retired and replaced by comedian Maya Rudolph.

Rudolph was shown hijacking the M and M’s brand in her own image, re-launching them as “Ma and Ya’s” candy-coated clams. The characters were depicted as “exploring their outside passions”, collaborating with other brands such as Cheddar, eBay, Snickers, Spotify, and Zappos. Red made a cameo in the final scene of the ad for Ma and Ya’s, holding a sign reading “Help!” Following the game, M and M’s posted a press conference confirming the spokescandies had been reinstated.

What happened to M & M?
(Image Source: Pixabay.com)

What happened to M & M?

Mars announced plans to change the design of its M and Ms characters in January 2022 to make them more representative of a broader range of human personalities and personal backgrounds. The company adopted more casual clothing for the Green and Brown M and Ms, which are generally interpreted as female characters. In September 2022, a new Purple M and M was introduced, voiced by Amber Ruffin. In January 2023, Mars teased a Super Bowl LVII commercial, claiming the characters were temporarily retired and replaced by comedian Maya Rudolph.

Rudolph was shown hijacking the M and M’s brand in her own image, re-launching them as “Ma and Ya’s” candy-coated clams. The characters were depicted as “exploring their outside passions”, collaborating with other brands such as Cheddar, eBay, Snickers, Spotify, and Zappos. Red made a cameo in the final scene of the ad for Ma and Ya’s, holding a sign reading “Help!” Following the game, M and M’s posted a press conference confirming the spokescandies had been reinstated.

Are M&M characters gone?

M and M’s mascots, Red, Orange, and Purple, have returned as the brand’s official spokescandies after weeks of speculation due to their polarizing nature. A 15-second spot airing soon after the final whistle of Super Bowl 57 will reveal this. Actor Maya Rudolph, who changed the brand to Ma and Ya’s and filled each candy with clams, is having a hard time winning over the public due to the lack of interest in the candy-coated clam product.

Why are they getting rid of the M&M mascots?

On January 24, Mars, Incorporated revealed that the M&M’s brand’s renowned mascots would be substituted with the talents of comedian Maya Rudolph. This decision was prompted by the brand’s controversial “too political” makeovers from the previous year. Nevertheless, on January 30, the company declared that the mascots would be reinstated during the Super Bowl on February 12.

Why did they remove green M&M heels?
(Image Source: Pixabay.com)

Why did they remove green M&M heels?

Mars Wrigley has rebranded its M and M characters to be more inclusive, including a redesign of the green M and M that replaced her high-heeled boots with sneakers. Far-right conservative pundit and Fox News host Tucker Carlson condemned the change, which has since been re-introduced, bringing the M and M controversy back into the spotlight. The company announced an initiative to make the mascots fit a “more dynamic, progressive world”.

As part of these changes, Mars Wrigley introduced new designs of some characters and wrote elaborate backstories for others. The most notable change was making the green M and M less “sexy” by shortening her legs and replacing her high-heeled boots with sneakers.

Why was there a M&M controversy?
(Image Source: Pixabay.com)

Why was there a M&M controversy?

The Green and Brown M and M’s mascots, initially designed as female-presenting characters, faced controversy due to a minor change in their appearance. Conservatives criticized the shift as too “woke” and feminists argued it was a poor attempt at inclusivity. A petition was created calling for the original designs to be brought back, which gained over 20, 000 signatures and was used by conservative pundits as fodder for their anti-woke argument. M and M’s eventually retired the mascots and replaced them with Maya Rudolph, but faced universal derision.

The spokescandies, or CGI anthropomorphic confections, were introduced in the mid-1990s and became beloved by Mars, the parent company of the company. The spokescandies have a successful food mascot campaign with an impressive roster of voice talents, including John Goodman, Jon Lovitz, and J. K. Simmons. The Red M and M’s mascot has been voiced by Billy West for nearly 30 years, and he has been the glue that has held the entire ad campaign together across the decades. Despite minor changes since the ’90s, a seemingly unimportant tweak to the Green and Brown M and M’s mascot caused a massive backlash.

Why is M&M rebranding?

M and M’s rebrand aimed to refresh their mascots, which have been featured in various packages and ad campaigns since the 90s. The rebrand aimed to align with current consumer values and reflections. However, backlash has been directed towards the changes made to the “female” M and M’s, such as the green M and M’s changing from high-heeled boots to sneakers and the brown M and M’s heels from stilettos to shorter, block heels. Gen Z, who sees the Green M and M as a confident woman, finds the change ingenuous and unsuitable for their character.

Why did they take away the green M&M?

M and Ms has announced an indefinite pause from its spokescandies, replacing them with actress Maya Rudolph. Conservatives have criticized the brand’s rebranded female M and M candies, calling them “less sexy”. Users can access their favorite topics in a personalized feed while on the go. To opt-out, users can visit the Preferences page or click “unsubscribe” at the bottom of the email.

Why did M&M retire Spokescandies?
(Image Source: Pixabay.com)

Why did M&M retire Spokescandies?

Mars, the candy company, has announced its decision to permanently cease the sale of its M&M’s “spokescandies” in response to criticism regarding the incorporation of more inclusive anthropomorphic chocolate mascots into the brand’s existing mascots. The company’s official statement on the matter was published on the Twitter platform.


📹 Food Theory: We Need To Talk About The Green M&M

There is a lot of talk out there about the Green M&M. She’s gone through some… iterations, but that is NOT what we are talking …


M And M'S Mascot Is Departing; Why?
(Image Source: Pixabay.com)

Pramod Shastri

I am Astrologer Pramod Shastri, dedicated to helping people unlock their potential through the ancient wisdom of astrology. Over the years, I have guided clients on career, relationships, and life paths, offering personalized solutions for each individual. With my expertise and profound knowledge, I provide unique insights to help you achieve harmony and success in life.

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  • Mars Inc: hmmm what do the people want? The people: better pay Mars: It’s a mystery The people: sick days Mars: OH I GOT IT The people: safer working conditions?! Mars: Change the green M&M’s shoes. (all this is to say, I don’t care what shoes the anthropomorphized candy has on it – it’s a distraction to keep people from talking about how poorly they treat their workers) edit: after I wrote this I discovered why they are doing this – they are facing a child slavery lawsuit. Child. Slavery. And they knew changing the shoes would upset Fox enough to distract. It’s pathetic.

  • Way to go world and tackle the important problems first, if there is one thing I’ve heard people say over the last two years of dealing with a pandemic and wondering about boosters and variants and dealing with loss and panic and economic uncertainty, it’s “hey, why haven’t they changed the m&m characters’ shoes yet?” #Priorities EDIT: I am kidding, this is sarcasm, I was going for the same sort of tone that Colbert was using

  • The M&Ms that were previously feminine, are now the only two with eye lashes. What, masculine M&Ms can’t have eyelashes? On a slightly more serious note, why do we need animated M&Ms? I’m just gonna throw them in my mouth a handful at a time anyway. I don’t look at them and say, ” Damn, that yellow M&M on the TV was kinda hot, imma eat those first!”

  • I think the reason for green M&M’s having the reputation they do (lots of bike trip jokes about the green M&M’s in “gorp”, the snack mixture with peanuts and raisins) stems back to “Green Jelly Bean Day” when a lumberjack would make it home for a rare visit. It was said he would bring a bag of green jelly beans, spread them in the grass, and tell the kids to hunt for them, thereby getting a little alone-time with his dearly missed wife.

  • I used to be an obsessed M&M snacker. I ate a king bag every day at work. One day I reached into the bag and it was already empty when I felt sure I should still have some left. It was at that point that I started to count each bag when I opened it. I also kept track of the colors. Obsessed right? Each bag had between 101 and 107 candies (sold by weight so number doesn’t matter) and always more yellow and orange than any other color. This was years ago, I can’t eat them anymore.

  • What’s wrong with wanting to look sexy? If Green is happy and confident with her sexuality, why change it? She can be whatever she wants. I once was asked by a fellow teacher what I wanted to be when I grew up. She was making a poster for children at our school. I wanted to be a housewife. She demanded I change my answer but I couldn’t without lying so I refused. She refused to put my answer on the poster so I was I was excluded. 😅

  • Y’all, this is the funniest 2:08 article anybody will watch fo awhile!!! First of all, the part about reminding us that the candy “started off without legs”!!! (Right people?!).. then the quote from the Mars Wrigley Pres, “the updates keep the M&M characters more representative of our consumer” – omg! How absurd! And finally “the orange M&M still looks like it witnessed a murder!!!” OMG, I don’t often get to use this these days: ROTFLMAO!!!

  • Huh, just realized it’s not only the shoes. They’re also not all peachy pale-skinned anymore. Now the skin tones are all muted versions of their shell colors. Though they hid it with lighting, so it’s subtle enough that the white supremacists won’t boycott. That green M&M was kind of a lot tho… what was she supposed to be, a cheerleader for the Cowboys?

  • Sorry, but green M&Ms are supposed to make you sexy. All this is going to do is make people not want to eat them, and find some other candy. I don’t eat them anymore, but for other reasons. (They claim to melt in your mouth, not in your hands, but that’s a lie. I tried to eat them, and they melted in my hands.)

  • IT sounds silly, but when you think about it, there was a marketing group that sat and decided that stilleto hills and gogo boots appealed to a demographic. If we go to the core of it…kids are the demographic supposed to be engaged by cartoons. Are we subliminally conditioning them to directly associate sexy with female? will this in the future turn them prejudice against females that don’t fit that bill without even knowing it? On the other hand, are we hindering their capacity to process comedic exaggeration? I don’t have the answers but I bet that scientist, psychologists and anthropologists do.

  • How were they not representing the demographic before? Women still wear high heels and boots. Right? At least I’ve seen them doing so. Personally, I think this is taking things a bit too far in the Land of Political Correctness. They’re just frikkin candies. I don’t really care what their cartoon images look like. Just gimme the colorful sugar!!!!

  • One thing I will never understand is this fetiche to “equalize” people. People ARE different by default and that’s what makes us UNIQUE. The problem is not people being different. The problem is people being treated differently (better or worse) according to their social status, place of birth, skin color, sexual orientation, gender, etc. I am a woman and I don’t want to be like a man. I want to keep the traits that are part of my feminine nature or social construct, be it wearing high-heels, putting make up on, having a passion for cooking or being the care giver once I see nothing wrong with any of it. What I really want is to have the same opportunities, rights and duties as any other person. No more, no less. This uniformization fever seems disatrous to me and will collect its toll in the future. Mark my words. 👍

  • This is the best completely stupid story I’ve heard in ages. If you are a tourist in New York City, skip the M&M store. It’s literally just the same M&Ms they sell wherever you live, only you lose your friends in the crowd and end up spending hour longer there than you intended trying to find each other again. Ask me how I know.

  • It’s neat and all, but changing a pair of shoe doesn’t help anyone out other than putting an association that sneakers aren’t sexy and somehow putting on sneakers stops people from being seen as sex objects? I don’t think I know anyone who has stopped being catcalled and sexualized just because they put on some sneakers. The issue shouldn’t have been with the women being flirtatious. It’s society treating them like there’s no nuance and women who flirt at all deserve to be sexualized against their will. I also find it interesting they changed the women, and none of the men. Are you saying women have to change and men can just sit back and be the same? Why don’t you give one of the men some heels, or add some eyelashes to one of them? It doesn’t make them any less than men, if they even have gender identities to begin with. Obviously, these are looking much deeper into some silly M&Ms, but you can never trust big corporations to actually understand social issues.

  • I know that if I were in a study, and a bowl of singular-colored candy was presented to me, I would be distracted by trying to figure out what the study was trying to discover, whereas being in a room with a bowl of normal distribution candy colors, I would assume they were just there as a bonus snack to help the subjects focus on the task at hand. Maybe that’s a future theory too, “does eating while doing a task help you focus?”

  • When I was young I recall reading that British soldiers in WW2 would keep their green Smarties (a candy-coated chocolate like M&Ms) to throw into the grass when they returned home. Why? So their kids would spend the afternoon trying to find them, while dad was inside making up for lost time with mom. Tried to find a reference online, but can’t find one. But as M&Ms are inspired by Smarties, the connection is there — assuming some author wasn’t lying to me!

  • As an irish lad i rarely heard 1st base etc we just ask no hidden meaning words it’s just ” have u shifted ” “have u done IT with her/him/them” “yous are together ?/ together now” and the questions can start (depending on which county or friends ur with ) from “yous are together” to” have u shifted” or” yous are together ?” Whats he/she / or are they like etc etc

  • I honest to god didn’t even know that there was such a thing as the green m&m making you in the mood. Also, as a Dutch person, as far as I know we don’t really have things like first and second base like you guys have over in the USA, though I am also 23 and didn’t date at all in my high school years so maybe I just missed out on that stuff. Who knows really

  • So, my marketing teacher in high school swore up and down that one of his students started the whole green M&M thing as a stunt to outsell other student groups in a regional contest, and that the legend grew from there. For the record I was always dubious of his claim, although he had never before told any tall tales of the sort. He told us this back in 1996 in the US state of Connecticut, though I’m not sure how long beforehand this took place.

  • I recently noticed something about peanut m&ms and thought you might be interested in reviewing. I had a family sized bag and noticed all the m&ms were wonky shaped, even some doubles and one missing a peanut. If you buy a small bag like from a gas station, they are all perfectly shaped. My theory is they use the perfect ones for the small bags, impulse buys, and they use all the wonky rejects for the large family bags.

  • My favorite fact about M&Ms. Eddie van Halen would mandate that a bowl of M&Ms be put in the back room of the venue exactly in the middle of the room and there would be NO brown candies, and this is item 295 out of 541 of setting up a typical van Halen concert. If they messed up the candy, then van Halen suspected the pyrotechnics we’re neglected too, and would just cancel the concert.

  • I think that maybe another thing could be that seeing M&Ms with an assortment of colors provides the participants with comfort knowing that there is a variety despite there being no actual flavor difference among all the colors. Being given only one color of M&Ms makes it seem as though they are bland or all only one flavor and won’t be as satisfying.

  • Green is my favorite. I told my husband who bought a little bag and big bag of M&M’s. He separated the green ones and handed me the little pack he taped back together. I opened it and laughed. It was Valentine’s Day. It was my favorite Valentine’s Day gift ever. I dont remember them making bags of green M&M’s only. I’m sad that I missed that.

  • Here’s my theory: The bowls of the same colored candy definitely had something to do with color theory (maybe not all but at least a little). But my guess is that they also made the brain a little confused. You see, when you see an ad for m&m’s you see (usually) see all the colors, and so you kind of get used to it, anytime you see a bowl of same colored m&m’s its for a reason- its there to prove some sort of point (like in on the desk of a receptionist or something, hopefully that makes sense). But in conclusion it just doesn’t make sense to our brain is some way, like the uncanny valley of candy. Though I did see a theory on here saying something about the fact that they’d be suspicious is they walked in a room for an experiment and saw a bowl of same colored m&m’s there, they might wonder a little more what the experiment is about and get distracted. I could see this making sense in a way.

  • My theory: A full bowl of vari coloured M&Ms could induce a sense of security thanks to the perception of choice. Participants may also have been in a better mood because the garish colours made them think it was a party and thus socially appropriate to let loose. Meanwhile, single coloured M&m bowls could have induce a manufactured sense of scarcity, which would make people hesitant to date since they wouldn’t have the resources to finish the seduction process. All in all, I think the lighting results are polluted with the sugar results and social perception. It would have been better to isolate the colour variable

  • Some European perspective, if it’s of any help: In my experience, we just don’t use the “base” metaphors; we just say what we mean– but we are second-hand familiar with them because of American media. I just haven’t experienced anyone using them sincerely/unironically. I’ve never heard anyone claim the green M&Ms to have any particular properties; and so, prior to perusal this episode, I had just assumed it was a psychological thing, relating it back to the Green M&M from the advertising. If anything, the hot-ticket M&Ms over here (at least, in the UK) are the blue ones, because they disappeared from the market during… the 2000s, I think? Maybe the ’90s?– and when they came back, they made a HUGE deal out of it. Again, I think it had something to do with a connection being alleged between food-colouring and carcinogens.

  • Here’s an idea to further iterate on this experiment: since you now know that a mix of colors produces better results than a bowl of just one colored candies, try running the experiment again with mixed bowls each time, but with two bowls where the mix has been artificially bloated with extra red or green M&Ms respectively. Consider doing the same for the other candy colors as well, just to see if there are any unexpected contenders.

  • Theory Idea:What is better at keeping you awake redbull or coffee? You could measure caffeine as well as sugar amounts and discuss the nutritional values of both the drinks.Furthermore, you could discuss if your age,race or genetics have any role in this.Finally, the theorist team could ban together and combine the two, creating what can only be described as a long lasting abomination You may even drag Diet Coke into this Thank you for reading

  • Future theories I’m looking forward to: 1st) Is the meat at Taco Bell actually mostly filler and doesn’t count as meat? 2nd) Is a high sugar diet connected to hyperactivity disorders? 3rd) Can food dyes have an effect on moods? (Looks like this one has been partially proven true in this very article…) 4th) Are diet foods worse for you than non-diet foods? (Diet Coke, sugar free candy, etc.) 5th Eating raw eggs is superior to eating cooked eggs for building muscle quickly.

  • Everytime I see a bowl of singular color M&Ms my first thought is someone touched all that candy…like someone picked out all that one color from a series of bags to make a bowl. Kinda weird since I know they can just produce single color bags. My brain just instinctively goes where’s the other colors?

  • Interesting! The “mixed versus certain color M&M” hypothesis makes a lot of sense (being uneasy seeing a common food product in a way it isn’t usually presented). My initial thought was as to why the green M&Ms were “special” anyone who had seen the marketing representation of the green M&M might subconsciously associate her with the regular green candy. Also, supposedly chocolate contains chemicals that get your brain to release endorphins anyway, right?

  • Brit here, in Europe or at least in the UK we do not really have baseball but we do have softball and rounders which are very similar and include bases. Side note at 8:13 that had gesture “backwards peace sign” like the Americans call it is effectively the same as the middle finger here so you might want to avoid it.

  • It also depends on favorite colors as well, and whether or not the participants even like M&M’s. It could also be as simple as the groups that got only red or only green were disappointed because they didn’t get their favorite color of M&M’s, whereas the group that got all the main M&M’s colors weren’t preoccupied with color, just excited to have chocolate candy. Variety is also the spice of life, after all. 😉 Also, everyone knows that the biggest M&M’s let-down is that in spite of purple winning the “new M&M color” contest back in 2002 as well as there having been a history of purple M&M’s prior and that purple would complete the rainbow, Mars still has yet to standardize it. PS: In my opinion, The blue M&M is the sexiest one, and he also represents the almond M&M’s, which is more fancy than the peanut. He apparently also represented raspberry M&M’s and dark chocolate M&M’s. I don’t know about you, but Dark Chocolate Almond Raspberry sounds amazing for a romantic dessert.

  • This kinda reminds me of how a lot of fast food brands use red in their logos, (and by a lot, I mean prettu much 99.9999% of them) because red is associated with passion, whether that be love passion or anger passion (most common feelings associated with red) I’m pretty sure they use red because it invokes some sort of feeling that’s very alluring from the logo. Although I could be wrong, please correct me if you see any facts I messed up or something, it just reminded me of fast food logo color choices.

  • I’m sticking by Matt even more since he said that plain M&Ms are best 👏. Yes adding flavors is nice but if we just want something chocolate, it’s a nice small snack to have (plus the amount of peanut butter I ate in my childhood (every day sometimes 2 meals a day) makes me sick whenever trying to eat peanut butter to this day).

  • Am I the only one who thinks there should be a second Live website for their food making Edit: it appears as though this simple thought I had stored within the compartments of my mind that I have now recently published to the community of this popular content creator via an online comment on their most recent article has received quite a large sum of attention and virtual appreciations: via an online interactive device set to increase its number upon a user interacting with it I am most humbled by your appreciations fellow internet browsers. Good day to you all! Edit 2: just to let you all know, I still haven’t even watched the article yet, I just had this idea in my head for like a week and was waiting for a article to come out

  • 3:00 about the baseball being a metaphor for relationships, in the UK, when I was in highschool some people made reference to first base, entirely because they’d heard the system be used on American cartoons, but usually no metaphors at all would be used. To be fair, no one was “hitting home runs” anyway because UK highschool is 13-16, and no one (that I knew of) was doing the dirty at that age. Save it for A-Levels and Uni (16-18, 18+)

  • In the UK, we have a similar game to baseball called rounders and we still use the bases metaphor, as we use bases in rounders but I always thought it was an odd metaphor, as kids we also used to add like 10 more bases for every tiny detail on a relationship, holding hands, over clothes touching, under clothes touching etc.

  • one thing I think we should point out is that chocolate has long been considered an aphrodisiac but not because they contain or produce phenylethylamine and serotonin, but because how the chocolate melts in one’s mouth (so something to look into was if the temperature of the room was the same and possibly making the chocolates more or less ‘melty’). Another thing to think about is that in the bowls with one color… it may be that the color didn’t stand out. think of it like the difference between camo and blaze orange for hunters… camo is designed to blend in by mimicking their surrounding environment. Since they don’t stand out… they are overlooked. Blaze orange (a camo designed to help hunters see other hunters but not so visible to some animals… the orange stood out. In the bowls of all green and red candies… the color didn’t stand out. in the mixed bowl those colors can stand out more compared to the cooler and calmer colors… thus possibly having a bigger impact on one’s body.

  • I’m legitimately interested if the slight improvement with the red m&ms has something to do with the fact that red is associated with romance and hotness at every possible opportunity. Like, the colour may not be having enough of an effect on them to actually change their answers, but the subliminal nudges towards thinking about valentines day and red roses and all that might have. I have no idea how one would be able to separate those influences, but I’d be so interested to find out if we are attributing an effect of marketing to a biological reaction to light wavelengths, you know?

  • For the imagine where he showed where the cut out came from, it didn’t look real. I’ve seen it as a png cut out for so long, it’s just looked like that in the real photo too. I looked for a while, and eventually, I was able to start convincing myself it was real, but it just looks so fake, because I have seen it as fake for so long.

  • When you only have 10 people in each group, it is useless. I simulated 4 groups with 10 people in excel, where each person had a random natural deviation between 0 – 3 from the norm. So, 1 person might rate a picture 1.5 higher than the rest. The highest difference in deviation between two groups was normally around 0.6 and often higher. This means that if Matt had tested 4 groups of 10 people with no M&M’s, there would still be a difference between 0.4 – 1.2, which is the result he got.

  • Well, for my particular class in Switzerland, the most compliments are given to the goalkeepers in football (soccer), handball, hockey, and other goalkeeping games, though in a playful way. (It’s kinda funny or awkward to me, because the ball always ends up in the most bizarre positions imaginable-) But usually, we build up relationships overtime, and unless one of us is a sport-freak, sports don’t really have anything to do with love here!

  • When I first heard of the Green M&M thing it was eating them with alcoholic drinks that made you more amourous than either alone and it was supposedly thought to be a chemical reaction of the dye and the chocolate and the alcohol because chocolate has compounds in it similarly to those released during intercourse, and women are more sensitive to it than men, and thus why stereotypically women are more obsessed with eating chocolate.

  • Joke is on EVERYONE, milk chocolate M&Ms will completely fail as an aphrodisiac, but the dark chocolate ones, on the other hand, can really screw with your mind in sufficiently high concentration. Having said that, that super high concentration of dark chocolate M&Ms would be somewhere in the range of make-you-puke, and super high percent cacao chocolate will work miles better. Also I dont understand this pursuit of aphrodisiacs. Maybe Im just a super, ahem, energetic person (to put it politely), but I dont need any help with being attracted to da ladies. And even if I werent, I dont understand why I would want to change the way I feel. If you arent attracted to someone, why would you want to be? I just dont get it.

  • I didnt read all the comments to see if this was discusssed, but i heard forever ago that it was because soldiers coming home would toss green m&m’s out in the yard for their kids to find (cause green blended into grass making it harder) so they could have “quality time” with their wives after not seeing them fir a long time

  • I think its probably a case of this: the single colored M&Ms put the people on alert as to what was being tested, both distracting them from eating as many and making them try to be incredibly objective over the people. The normal ones encouraged people to eat them more by being just normal and let them note things with their hearts over their heads

  • 3:23 in Dutch “scoren” (to score a goal in football or another sport) means getting a girl “I’ve scored” means “I’ve gotten a girl” (depending on the context and group of people this can go from dating, kids, to adult fun time, when talking with “the lads”) we probably have some other stuff to, but we usually use other strange words like “washing machine” for a specific kind of kissing and if you do that with a girl you’re seen as cool The whole “sports ladder” is not a Dutch thing as far as I’m aware….. except “scoren”

  • In the early 80s – before that baseball commercial existed – wearing green on Thursdays indicated you were “in the mood.” Never mind that we had no idea what that meant, can’t wear green on Thursdays. That was the case in this area anyway. That extended to the green M&Ms as well. So not a cause, just an indicator.

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