Fruit Stripe, an artificially and naturally flavored fruit chewing gum, was first produced by Beech-Nut in 1960 and discontinued in 2024. The gum was packaged in zebra-striped wrappers, which also served as temporary tattoos. The brand’s mascot, Yipes the Zebra, was a key element in the gum’s brand identity, playing a crucial role in establishing a fun and memorable experience for customers.
Five flavors of Fruit Stripe gum were introduced, including Wet n’ Wild Melon, Cherry, Lemon, Orange, and Peach Smash. Each stick contained a temporary tattoo of Yipes the Zebra, which was prominently displayed on the gum. However, the zebra later named Yipes outlasted the other characters and became Fruit Stripe’s sole mascot.
Ferrara Candy made the difficult decision to sunset the colorful, fruity gum after years of use. For years, the packs contained temporary tattoos of the brand mascot Yipes the rainbow zebra that kids could apply to their arms, legs, and faces. In 1963, Fruit Stripe introduced a series of stuffed animal mascots as part of a promotional offer.
In conclusion, Fruit Stripe Gum, a childhood icon for many gum chewers, has been discontinued in 2024. The brand’s mascot, Yipes the Zebra, played a significant role in establishing its brand identity and providing a memorable experience for customers.
📹 Fruit Stripe Gum Discontinued After 54 Years
A gum that’s been chewed, smacked, and stuck under school desks for decades has just been discontinued. Ferrara Candy …
What gum was just discontinued?
Ferrara, a confectionary manufacturer, has announced the discontinuation of Fruit Stripe Gum and Super Bubble, two well-established chewing gum brands, following decades of production. While some remaining supplies may be available for purchase, the brands will be discontinued permanently once the existing supply is depleted. A representative of Ferrara indicated that the company has ceased production of all chewing gum products.
What gum is no longer made?
Ferrara, a candy maker, has announced the discontinuation of Fruit Stripe Gum and Super Bubble, two iconic chewing gum brands. The decision comes amid a decline in gum chewing, with sales down by one-third since 2018. The company halted production of the two lines in 2022 and no longer produces any chewing gums. Super Bubble, introduced in 1946, was the first individually-wrapped bubble gum under the name Bub’s Daddy, while Fruit Stripe Gum was created in the 1960s. While some supplies may still be available at stores, the brands will disappear permanently once the existing supply is gone.
What is the old name for fruit gums?
Rowntree’s Fruit Gums, introduced in 1893, were initially marketed as “The nation’s favourite sweet” and were available in twopenny tubes and sixpenny packets. In 2020, Nestlé sold Fruit Gums in a bag format due to their Terracycle scheme and a vegan-friendly recipe change. In 2022, Rowntree’s reintroduced the tubes as a vegan-friendly version due to consumer pressure to return the product to its original non-vegan recipe. The tubes were initially scrapped in 2022, but were reintroduced as a vegan option due to growing consumer pressure.
What animal is on Fruit Stripe gum?
The Yipes the Zebra mascot has become the dominant symbol, with gum wrappers serving as temporary tattoos of the mascot in active poses like skateboarding, baseball, or grass eating. These tattoos are also available in jumbo packs.
Do they still sell zebra gum?
In a recent development, the Fruit Stripe gum brand, which has been a staple in the confectionery industry for decades, has been confirmed as being discontinued by its manufacturers, Fading Into the Sunset.
Who owns zebra Stripe gum?
Fruit Stripe Gum, introduced in the 1960s by Beech-Nut, was quickly recognizable for its colorful zebra-striped wrappers. The brand has been owned by Nabisco, Hershey, Farley’s and Sathers Candy, and Ferrara Pan Candy. The colorful gum has also featured mascots, such as the Fruit Stripe Gum Man and Stripes Family Animals. Yipes the zebra, featured prominently on temporary tattoos with each pack of gum, caught on. Ferrara Candy decided to sunset the product after considering factors such as consumer preferences and purchasing patterns.
What is the original mascot of Froot Loops?
Toucan Sam, the mascot for Froot Loops cereal, was created by Manuel R. Vega in 1963 and initially voiced by Mel Blanc using an ordinary American accent. The ad agency later switched to the British accent, employing Paul Frees to imitate Ronald Colman. After Frees’ death, Maurice LaMarche and Matthew Curtis performed Toucan Sam’s voice, with Colin Cassidy filling the role in July 2021. Toucan Sam had a cousin named Arty Artin featured in a few commercials.
Animation for the commercials was created by several animation companies, including Thumbnail Spots, which impacted the character’s growth over the years. The character’s cousin Arty Artin was also featured in a few commercials.
What is the Fruit Stripe mascot?
Fruit Stripe Gum Man, an anthropomorphic gum pack with limbs and a face, was used to promote the product. The Stripe Family Animals, including a zebra, tiger, elephant, and mouse, were also used for advertising and featured in a coloring book and plush toys. However, the zebra named Yipes became Fruit Stripe’s sole mascot, prominently shown on gum packaging with the slogan “Yipes! Stripes!” Wrappers contain temporary tattoos of Yipes in various activities, including skating, skateboarding, baseball, hang gliding, basketball, bicycling, snowboarding, surfing, soccer, tennis, and eating grass.
In 1988, Yipes was made into a promotional bendy figure. In 1996, Fruit Stripe donated five cents from the sale of each Jumbo Pack and Variety Multipack to the World Wildlife Fund, totaling about $100, 000, for the preservation of endangered animals and their habitats. The company’s trademark, 72133756, was first used on September 22, 1960, and was discontinued by Ferrera in 2024.
Did they discontinue zebra gum?
It would be inaccurate to suggest that each rapper was provided with a temporary tattoo of the following description: “Yes Stripes, Yipe Stripes, the gums, Zebra mascots, are you okay Stripes.”
What is the name of the zebra mascot for Fruit Stripe Gum?
The company introduced a zebra mascot, designated as “Yipes,” and a slogan, “Yipes!” The term “Stripes” is likely to be familiar to those who grew up with Saturday morning cartoons. In 2016, Yipes was referenced in a question on the television quiz show Jeopardy! It is this author’s hope that Yipes has now been relegated to a retirement home for discontinued spokes-cartoons and has not been “sunsetted.”
What is the history of Fruit Stripe Gum?
Ferrara, a company that introduced “brightly-flavored” gum in the early 1960s, was popular among millennials and was a staple in grocery store checkout aisles. Fruit Stripes were fun, allowing customers to give themselves temporary tattoos with the gum wrappers of the brand’s mascot, Yipes the Zebra, while playing sports or engaging in activities. The colorful gum strips, with up to 17 strips, came in five colors and flavors, including “Wet ‘n’ Wild Melon”, cherry, lemon, orange, and peach.
📹 Fruit Stripe Gum discontinued after more than 50 years
Fruit Stripe Gum, known for its bold colors and zebra mascot, is being discontinued after 50 years on the market. READ MORE: …
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